The Hon’ble Supreme Court, in its recent Judgment, Brihan Karan Sugar Syndicate Private Limited Vs. Yashwantrao Mohite Krushna Sahakari Sakhar Karkhana [1], held that the volume of sale and extent of advertisement, of the product in question, will be a relevant consideration for deciding whether the Appellant (Plaintiff) had acquired reputation or goodwill. Facts of the…

